Our first project for Mantle Developments
Mantle Developments is one of the fastest growing new housebuilders in South London. The Croydon-based business creates high quality new homes, with a focus on customer service and aftercare.
Our first project for Mantle was to brand and promote a development of eleven one and two bedroom luxury apartments in Purley, South London. We named it Woodcote Grange.
Soda and Mantle agreed the brand should appeal to older buyers looking to downsize from family homes. The challenge was to create a sophisticated looking brand within a limited budget.
We designed the brochure using Colorplan paper stamped with gold foil and stitched with gold staples to give the brochure a premium finish. The inner pages were then printed digitally to ensure that print costs were kept down, while retaining a luxury feel to the brochure.
The final campaign included designing a brochure, drafting floorplans, rendering CGIs, coding a microsite, designing press ad and installing development signage.
Eighty per cent of the visitors who attended the launch event were downsizers aged over fifty, one of whom reserved an apartment off plan.